Everyone has instances where we must persuade others to our point of view. First we must convince and convict ourselves of the present need, then we must proceed to do the same for others. Selling is so often related only to goods or services, but it actually encompasses far more. Realistically, the actual “selling of our ideas” can be far more demanding at times, than the sales of tangible products and services.

Each of us has the opportunity to “sell” ourselves to others. It might be on a job interview, or perhaps to that policeman whose “long arm of the law” has pulled you over for a suspected offense, or possibly, when as a teenager, you are trying to convince your parents that you are responsible enough to get your driving permit. Regardless of our profession, this internal sales ability may be one of the most important interpersonal skills that we can develop.

What do you think?